Learn how to build an AI assistant that sounds like your brand voice. In this episode, Kinsey Soderberg shares how small business owners can use AI for content creation, social media, and email marketing—without sounding robotic.
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In this solo episode, PR strategist Gloria Chou reveals how ditching marketing templates for authentic, values-first messaging transformed her brand. Learn why emotional resonance, personal storytelling, and clear values outperform credentials and authority in today’s digital landscape.
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Wondering why your PR isn’t getting results? In this episode of the Small Business PR Podcast, Gloria Chou breaks down the top 3 reasons your pitches are being ignored—and how to fix them. Learn how to create timely angles, follow up like a pro, and build a repeatable PR system that lands national media features without hiring an agency. Perfect for product-based businesses, service providers, and small brands doing their own outreach.
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Discover 3 proven ways physical product businesses can turn customers into loyal superfans. In this episode, Gloria Chou and Madison Page share actionable strategies for relationship-first marketing, customer retention, and organic growth—without relying on expensive ads.
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Learn how Sauipe Swim’s founder landed press in Oprah Daily, BuzzFeed & Brides—without a PR agency or free samples—using the CPR pitching method.
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Discover how Kreyol Essence scaled to $50M after Shark Tank. Learn PR, pitching, and purpose-driven growth tips for product-based businesses.
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Struggling with fear or self-doubt when pitching to the media? In this episode of the Small Business PR Podcast, Gloria Chou shares 5 powerful mindset shifts every entrepreneur needs to land press coverage and get visible—without hiring a PR agency.
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Tired of Instagram hacks that don’t work anymore?
Shannon McKinstrie shares what’s actually working in 2025—from raw videos to real connection.
This is your no-fluff guide to growth, engagement, and fun (without burning out).